Stax Big Brands Event done for another year

The Stax Big Brands event wrapped up a highly successful three-week sales bonanza that brought together suppliers and customers from across the UK. With three trade shows held in Manchester, Glasgow and Leeds the event was a hub for product showcases and networking.

The Manchester show kicked off with over 90 suppliers and hundreds of attendees. Glasgow’s edition catered specifically to Scottish and Northern Irish customers, while Leeds hosted its own event for the first time, bringing in a wide range of suppliers to meet the growing demand.

One of the highlights of the event was the Launchpad, an exclusive area for new brands to introduce their products to Stax customers. This year, the Launchpad featured over 15 suppliers, the most ever at a Stax event. It provided an excellent platform for emerging brands to connect directly with customers, showcasing innovative and new product ranges

Dulux Dog Makes Appearance in Manchester

The Manchester show added an extra touch of excitement with a special appearance from the Dulux Dog, the beloved mascot of Dulux. Known as the fluffy and friendly face of the brand, the Dulux Dog was a hit among customers, suppliers, and staff alike. Throughout the day, attendees eagerly lined up to meet the iconic mascot, take photos, and share a few cuddles, creating a fun and memorable experience for all involved.

Big Brands Event – Bigger and better in 2024

The Stax Big Brands event continues to be a vital touchpoint for both suppliers and customers, offering a unique opportunity to discover new products, connect with industry experts, and explore the latest trends in the home improvement sector. As the event grows year on year, it remains a highlight on the calendar for all involved.

David Hibbert, MD of Stax, expressed his satisfaction with the event’s success, noting that the decision to extend the Big Brand event to three weeks was in response to growing customer demand. “The extended format allowed our sales reps to reach more customers, including those who couldn’t attend previous events,” Hibbert explained.

Feedback from suppliers was overwhelmingly positive, with many praising the event as an essential opportunity to engage with customers face-to-face. This interaction helped foster stronger relationships and allowed suppliers to introduce their latest products directly to a highly engaged audience.