Glee was back on form last month, after dwindling numbers over the past few years. i2i Events have b
Published 6th October 2014
Glee was back on form last month, after dwindling numbers over the past few years.
i2i Events have been responsible for revamping the three day show which has seen numbers reduce over the past few years.
Feedback after this years event has been largely positive as the organiser chose NEC in Birmingham to host its 500 brands and suppliers. Exhibitors range from the garden, landscaping, home, pet and leisure sectors.
Attendees stayed longer at Glee this year as they meandered around the 216 companies exhibiting at the NEC in Birmingham, clearly it has been a great opportunity for all as 56% of the floor plan has already been rebooked for next years event in September.
"This year Glee was very much about delivering an audience of quality, one that was dedicated to optimising the sales and profit opportunity that the exhibition offers. For many suppliers, the 2014 exhibition was one of the busiest on record, with sale targets being smashed, order books running out and new product launches drawing more attention than ever before."
"The feedback we've had from exhibitors and visitors alike has been superb. It's clear to see that the changes that have taken place have helped move the industry towards the 2015 season on an incredibly positive and profitable note."
- Matthew Mein, Glee event manager
"The show looks great, especially being all on one level. The whole of our seasonal team is here looking for everything from bulbs to pots and leisure. We've seen loads of new products and have signed up several new lines. It's great to see so much innovation all around the show."
- Ben Smith, buyer with B&Q
Glee returns next year, September 13-15.
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