With the arrival of Storm Bert, the UK is gearing up for a sudden blast of icy weather. As temperatures plummet, consumers will be turning to retailers for solutions to tackle the challenges of snow, ice, and freezing conditions. This is the perfect time to ensure you’re fully stocked with winter essentials that meet their needs.

From practical safety items to fun snow-day must-haves, here’s a guide to the key products you should offer to help customers stay prepared during the cold snap.

De-Icing Salt: A Winter Necessity

Slips, trips, and icy pathways are some of the most common hazards during a cold snap. De-icing salt is a vital product for both households and businesses looking to prevent accidents in high-traffic areas. It’s ideal for scattering on driveways, walkways, and roads, melting ice quickly and keeping surfaces safe.

Shop winter rock salt 

Sledges: Winter Fun for All Ages

Snowstorms might cause disruption, but they also bring excitement, especially for families. Sledges are a favourite, turning snowy hills into playgrounds for both children and adults alike.

Stock up on sledges 

Snow Shovels: Essential for Snow Clearing

Snow shovels are a practical must-have for clearing driveways and paths. Customers value wide-headed shovels for quick and effective snow removal, while their compact design makes them easy to store or carry in car boots for emergencies. With Storm Bert expected to bring heavy snowfall, these are bound to become a best-seller.

Shop shovels

General Winter Essentials

Consider offering a range of other cold-weather products to cover all your customer’s needs. Ensure that you’re stocked with seasonal essentials to meet demand during cold snaps - popular items include winter car accessories, like ice scrapers and screen de-icers, while draught excluders, window insulation kits, and pipe wraps help households stay warm and energy-efficient. These products not only address safety and practicality but also cater to the seasonal needs of families and businesses.

Explore our range of winter essentials to prepare for the season ahead

Head to your local Stax branch or online to discover loads of cold weather essentials and other must-have items this winter….