Branch

Stax and Paroh put pen to paper and agree national distribution deal

Continuing to demonstrate our commitment to creating further diversity and providing quality option

Published 15th September 2017

Continuing to demonstrate our commitment to creating further diversity and providing quality options in their garden and outdoor living portfolio, we have again put pen to paper in another exciting agreement that will see us become a national distributor for Paroh Ltd.

Another welcome addition to our rapidly expanding garden division, the agreement will see us stock various lines from Paroh’s leading ranges. The initial deal is for us to stock Paroh’s Kent Collection, a selection of high-quality garden decorations and outdoor dining furniture and accessories.

Stax Purchasing Director, Simon Wright spoke enthusiastically about the new deal: “It’s another great deal that we’re really excited about. We’re fully committed to offering our customers leading products at the best wholesale prices around and the deal with Paroh is another way that we’ll be able to do just that. They’re a great company with some fantastic products that we know our customers will really like.”

Nigel Moult, Managing Director of Paroh Ltd also commented: “We are very excited to be partnering with Stax to bring our Kent Collection range of Garden Decoration & Outdoor Dining to the wider independent garden retail market. Stax have a wide, efficient & professional distribution network serving the garden sector & combined with our product innovation & development we foresee a successful  future bringing these great products to market”

Both ourselves and Paroh are passionate about supporting independent garden retailers with quality products, which was a major catalyst for the deal. We signalled our intentions to dramatically improve our garden portfolio in 2017, with these two latest distribution deals and reportedly more to come in the coming months we're well on our way.

The Paroh product range will be available to customers in all six Stax branches nationwide from February 2018 onwards. 

Read more

Keep up to date with all the latest news from Stax.

2nd March 2026

Spring Big Brands Is Back

It’s officially here. Spring Big Brands has landed in branch. With exclusive pricing, big-name suppliers and Trade Days across all locations, there’s plenty happening over the next four weeks. Find out what to expect - and why it’s worth a visit!

Read More

9th February 2026

Strong Start to the Year for Stax

January has delivered an excellent start to the year for Stax, with strong results across both our Kitchen Showrooms and Trade VIP scheme, underlining the value of continued investment in our customers and our offer.

Read More

19th January 2026

Stax Announces Internal Promotion

Stax Announces Internal Promotion Highlighting Long-Term Investment in People and Head Office Capability Stax has announced the promotion of Sarah Robinson to the role of Trainee Range Co-ordinator, effective 5th January 2026, reinforcing the company’s commitment to internal progression and continued investment in its head office infrastructure.

Read More
See all