West Yorkshire homecare brand Astonish is extremely ambitious. From opening a £25m facility to expanding into personal care, it’s broadening its consumer base and seeing its revenue surge.

All the while, it’s taken care to maintain its cost-effective credentials, despite the cost of living crisis, and made significant efforts in sustainability efforts by adopting recycled plastic and plant-based ingredients.

Astonish has demonstrated a deep understanding of consumer needs in the past year, rolling out innovations such as Laundry Liquid and Shake & Fresh carpet freshener. They helped the brand shrug off stiff competition from own label and drive up sales 41%.

"February marks the beginning of our initiative to introduce thousands of price reductions across various product categories," continued Simon "From screws and nails to bathroom fittings and furniture, our customers can expect to see tangible savings on essential items they rely on every day."

These price reductions underscore Stax Trade Centres' unwavering commitment to supporting the success and growth of its customers. By offering competitive prices without compromising on quality, Stax Trade Centres reaffirms its position as a trusted partner for independent retailers and tradespeople.

For more information about Stax Trade Centres and its range of products and services, visit staxtradecentres.co.uk/about/